Catherine Mead Talks Business

On Monday 27 January, the Lower Sixth Business Studies class were lucky enough to hear a presentation from local businesswoman, Catherine Mead.

 

Catherine’s business, Lynher Dairies, manufactures the famous Cornish Yarg cheese at their farm near Ponsanooth.

 

She spoke about the key decisions which need to be made in a business, particularly in relation to branding, international marketing and promotion. It was a fantastically useful case study which our students can utilise in their AS exams.

 

Nancy Kenward,

Teacher of Geography and Business Studies